The origin
Lift4Love was started in concept by Tim and Carrie Nash after years of health battles, family losses, and a conviction that healthy seasons should be used for as much good as possible. The mission has always been simple: do the work, invite people to stand with it, and put real support behind families facing cancer.
The legacy Lift4Love site framed the ask in everyday terms: a ticket price, a congratulatory drink, or a sponsor contribution that turns visible effort into visible help. That spirit stays intact here, but the public structure is now clearer and more accountable.
Lift4Love is being organized around a 30 / 30 / 30 / 10 event model: Huntsman Cancer Institute, Vetted Patriots / STX, an approved sponsor or host organization, and the operating slice required to run responsibly. The goal is a campaign home that can explain the mission, show the event plan, and keep partners and distributions in full view.
Family origin
The mission grew out of private health battles, family loss, and the conviction that healthy seasons should be spent helping families still under pressure.
Huntsman connection
The Huntsman relationship remains central to the story because cancer research is not abstract to the family behind Lift4Love.
Public event model
Lift4Love is being rebuilt around events, measurable effort, and a partner model supporters can understand before they give.